China HongKong France

Barry Tse
Founder and Co-Managing Director Started research career in 1993 and worked in Hong Kong, Singapore, Beijing, and Shanghai. Background from Nielsen, Synovate, and Nokia
William Lu
Co-Managing Director Started in 1994 working in Hong Kong, Melbourne, Beijing, and Shanghai. Served in various capacities within Nielsen, TNS, Millward Brown, and PepsiCo. Focusing on quantitative research
Vivian Shi
Director – Insights Worked in Nielsen, Synovate, Millward Brown since 2000. Focusing on qualitative methodologies and Semiotics
Clare Chai
Director – Analytics Worked in Synovate, Added-Value-Oracle since 2002. Focusing on quantitative methodologies
Connie Wang
Manager - Insights Experience in International Trade and research since 2008. Specialised in qualitative methodologies
Vam Ge
Senior Manager - Analytics Started in 2006 working on key accounts and regional studies. Specialised in multi-variate analyses